Every individual's facial structure, including the size of their nose and the placement of their ears, varies greatly. This inherent diversity means that no single pair of glasses will fit everyone perfectly. However, is there a solution to this challenge? Absolutely—this is precisely what the innovative startup Roger Bacon is aiming to address. By conducting a detailed 3D scan of a customer’s face, the company collaborates with eyewear manufacturers to create customized glasses tailored specifically to that person’s unique features. While other startups have explored similar concepts, Roger Bacon stands out as the first to successfully bring this vision to market.
Currently, this forward-thinking company manages to sell around 50 pairs of these custom-designed glasses each month. The cost of such personalized eyewear is notably higher than standard models. Reports suggest that the frame alone costs approximately $370, while lenses must be purchased separately.
Roger Bacon has established partnerships with 40 independent opticians across the globe. Of these, 34 are based in the Netherlands, with the remaining six located in the U.S. During the fitting process, clients use a specialized biological 3D scanner alongside an iPad app to virtually "try on" 30 different frames and select their preferred color. From scanning to delivery, the entire process typically takes two to three weeks.
Last May, Roger Bacon secured over $800,000 in funding. This financial boost was crucial for transforming their concept into a tangible product. Nevertheless, additional capital will be required to expand their operations globally. As CEO Pieter Jonckheer aptly stated, "We’ve completed our testing phase, and now it’s time to focus on marketing."
Despite its success so far, Roger Bacon remains committed to refining its offerings and expanding its reach. Their dedication to innovation and customer satisfaction positions them at the forefront of the eyewear industry, offering a glimpse into the future of personalized fashion accessories.
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