Li Sheng: Manufacturers should avoid "diversity" and change "thanks"

On the afternoon of May 22, Gaogong LED hosted the "2013 China LED Good Products Kunming Tour Exhibition and Investment Conference" hosted by Gaogong LED's "Lighting Channel". Lin Jilin, deputy general manager of Mulinsen Lighting, and Mao Zi, sales director of Laiwei Optoelectronics Zhang, Shanghai, deputy general manager of lighting sales, Zou Hui, manager of New Terri Lighting Development Department, Yi Naizhi, Marketing Director of Lianchuang Optoelectronics Lighting Division, Han Yiwei, Lighting Marketing Director of Yougelai; General Manager of Yunnan Shengsheng Energy Saving Co., Ltd. Li Sheng, Associate Professor of the School of Art and Design of Yunnan University, Zhang Feng, and Director of High LED Marketing, He Wenbin, together with local and surrounding distributors, designers and engineering decoration companies in Kunming, make analysis and forecast of LED lighting market development trends and share LED distribution channel strategies. LED lighting design trends.

Li Sheng, general manager of Yunnan Yusheng Energy Saving Co., Ltd. said that due to the active promotion of the government, the application scale of Yunnan is actually second only to Guangdong. It can be said that it is a comprehensive flowering stage, because ordinary people will also consult LEDs. I will encounter this situation.

It is estimated that two to three years, Kunming's traditional lighting will gradually be replaced by LED, it can be said who can seize the opportunity of LED to master the right to speak in the lighting industry. However, the Yunnan LED market is now in a melee. Many merchants are still embarrassed about LED good products and good brands.

Now that LED companies are slightly larger, they are beginning to spur the expansion of their production lines and even work across sectors, and in a few months they will be on a new category. The name "diversified business" is essentially a half-way, pure OEM, or even a concept game, without any core competitiveness. The enterprises have infiltrated each other in the business category, resulting in serious market homogeneity and constant price wars. Diversification has become a disadvantage, the group's ideals are extremely easy to abort, and the brand value is also empty talk, causing great harm to the business.

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