Many companies that have made achievements in the field of LED panel lights or are entering the field of layout, such as Weibo, Qianhua, Jiehe, Erman, etc., the company leaders have talked about their views on LED panel lights in detail. Even if the same problem is addressed, the opinions of the parties are not the same, and even the opposite is true. This also reflects a phenomenon from the side: LED panel lights still have a lot of space worth exploring and progressing.
Then, in the terminal market, what is the development status of LED panel lights? How is the sales performance? How is the acceptance of LED panel lights by consumers? Is there any price advantage for LED panel lights? The answers to all the questions are waiting for us to find.
Linyi: The price difference is large, and the large-size products are mostly used for office.
The LED panel lights of Linyi Lighting City in Shandong are mixed, and the price varies greatly. Especially for small-sized LED panel lights, the price ranges from 30 yuan to more than 100 yuan. The panel lights of 600×600 specifications range from 100 yuan to 600 yuan. Have. Of course, larger panels use LED panel lights with stable quality and good light efficiency.
At present, the LED panel lights in Linyi Lighting City are relatively professional brands such as Weibo, Erman and Pegasus. According to Yang Yuwei, general manager of Pegasus Optoelectronics, Pegasus has been paying attention to the development and promotion of LED products since its establishment. At present, it mainly produces LED panel lights. Since the establishment of exhibition halls in Linyi Lighting City in the second half of last year, the products have been quite popular. The pursuit of the person. After several years of research and observation on the market, Yang Yuwei believes that the current floor height determines the softness of the light, and the thin panel LED panel light will be widely used in home lighting and engineering lighting.
Yang Yuwei further introduced that Pegasus Optoelectronics currently has the most application of 300×300 and 300×600 LED panel lights in the home decoration field, mainly in the kitchen and bathroom and walkways, which not only soften the light but also give people a feeling of modern beauty. . Larger specifications such as 600×600, 300×1200, 600×1200, etc., are mainly used in the office field, which is the best choice to replace the grille lamp panel, and now the largest amount is used in hospitals and offices.
Kunming: The advantages have not continued, the market situation is not optimistic
Zhu Changxing, general manager of Kunming Haodengduo Lighting Co., Ltd., is different from some dealers with optimism. He believes that the prospect of LED panel lights in the Kunming market is still unclear.
Zhu Changxing said that, from the perspective of the terminal market, when the panel light was just launched, the momentum was fierce. In 2013, the sales volume soared, which greatly replaced the trend of grille lights and downlights. But now from the market's reflection, this trend is Without the continuation, it is still very difficult for the panel lights to replace the downlights and grille lights.
Zhu Changxing also explained this situation from his own business situation: "We also sell LED panel light products ourselves. Last year, the sales volume was very good. This year is not very good." Analysis of this, he believes that the main reason is the current LED panel Compared with products such as downlights, the advantages of lamps and downlights are not great. Firstly, the products themselves have the problem of darkness. On the contrary, they have made great breakthroughs in all aspects of the downlight products. Secondly, the panel lights have no advantage in price. In addition, there is the issue of consumer acceptance. LED panel lights are still at a relatively low level in terms of engineering acceptance and recognition.
Xi'an: The volume is still small, and the audience is concentrated in high-income people.
Shaanxi market is a representative distributor of LED panel lights. Liu Zhiquan, general manager of Kelang Shaanxi Operation Center, has been working with Kelang for 13 years. He has been the general agent of Kelang Shaanxi and Kunming and entered the Kunming market earlier. Later, it became an agent in Shaanxi, and it has been 4 years since then. Kelang products mainly include ceiling lamps, downlights, ceiling lamps, kitchen lamps, T5-T8 brackets, grille panels, strips, panel lights, LED baths and LED light sources. All products are now converted to LED products. .
According to Liu Zhiquan, last year he began selling LED panel lights, which are suitable for installation in high-grade office buildings, offices and public places, with good brightness and good results. In fact, many manufacturers of grille light panels have LED panel lights, which are their extension products, and are also substitutes for future grid light panels. Some manufacturers who specialize in LED commercial lighting also have such products, but Since the price of the LED panel light is much higher than that of the previous grille lamp, the panel light of the same size as the grille light panel is still small, and the price of the medium and upper specifications is generally 100-200 yuan, and the consumer groups are all from For those units that demand higher and have the ability to consume.
The higher price hinders the rapid spread of LED panel lights, and because of this, it is currently not a substitute for traditional grille panels. In addition, the quality is very different, the price of the brand and the same brand of the same brand is also doubled. There are quite a few users who still don't understand the quality of the LED panel light. There are not many dealers selling such panel lights. Despite this, the outlook is still promising due to the advantages of LED panel lights.
Taiyuan: Demand is rising, consumer acceptance is relatively high
The distributors of Taiyuan's major lighting companies said that with the maturity of the LED market, LED lighting has occupied more than 80% of engineering lamps and household lamps, and LED panel lights are trending better this year. Signs of rising development. This is also the reason why Taiyuan's lighting merchants have positioned their products in LED panel lights this year.
According to incomplete statistics, Taiyuan currently operates more than 70% of the LED panel lights (including direct sales and transfer), and more merchants specialize in the wholesale and market of LED panel lights. For consumers, the biggest problem with panel lights is still the high price. However, with the development of LED panel light technology, prices are gradually decreasing. In addition, many brands of LED panel lights have launched ultra-thin products, and the floor height of new housing in Taiyuan is generally not high. This ultra-thin product just meets the needs of consumers.
According to Zhu Lifeng, general manager of Shanxi Yinheng Optoelectronics Technology Co., Ltd., which specializes in LED lighting products, LED products have a lot of room for growth, and the market for LED panel lights will be particularly noticeable. Consumers entering the store to select products are asked whether it is LED, the demand is rising, panel lights as a part of the LED family, the recognition is also quite high.
Zhu Lifeng further highly praised the LED panel lights. He said that although the price of LED panel lights is a bit high, its aesthetics and practicability are unmatched by other products. Last year, LED kitchen lights and LED ceiling lamps shined in the market. After one year, I believe that the mainstream of the market will be the world of LED panel lights with beautiful appearance and simple shape.
Zhu Lifeng also said that there are not many companies specializing in LED panel lights. Therefore, the LED panel light is equivalent to a middle school student. It is slowly learning and growing. I believe that it will shine in the near future and be recognized by consumers. I am also looking for a good manufacturer of LED panel lights because of my own cooperation. Very confident in the product.
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