In a world where electric vehicles are set to dominate the future of transportation, major automotive manufacturers, including Zhongyan, are preparing to unveil their timelines for transitioning to electrification. This shift is not just a trend but a strategic move driven by global environmental policies and consumer demand.
Recently, international media reported that Audi plans to manufacture electric vehicles in its key factories across the globe, aiming to expand the electric vehicle market on a large scale. This strategy reflects Audi's commitment to leveraging economies of scale to support its global electrification goals.
[Image: Audi e-tron concept car]
According to reports, Audi will produce electric vehicles at major facilities, including those in Mexico and Hungary. Peter Mertens, Audi’s Research Director, stated that the company aims to launch over 20 electric models by 2025, with a dozen being fully electric. This ambitious target highlights Audi's long-term vision for a sustainable and technologically advanced future.
For the Chinese market, Audi has planned at least three pure electric models, including the Audi e-tronquattro SUV, an undisclosed model, and a compact electric vehicle. Additionally, the e-tron Sportback will begin production in 2019, with potential launches of a pure electric or plug-in hybrid version of the Q3.
Audi’s electrification strategy aligns closely with China’s new “dual-integration†policy, which sets requirements for new energy vehicle scores in 2019 and 2020. This policy is expected to push automakers to accelerate their transition into the electric vehicle sector.
As a luxury brand deeply rooted in the Chinese market for nearly 30 years, FAW-Volkswagen Audi understands the importance of adapting to local regulations. The company is not only expanding its global electric vehicle production but also increasing its investment in new energy products tailored for the Chinese market.
Currently, Audi offers several e-tron models, such as the A3 sportback, A6L, and Q7. Among these, the A6L e-tron is the first domestically produced Audi new energy model, while the Q7 e-tron has been included in the national list of tax-exempt new energy vehicles.
Looking ahead, Audi plans to further invest in e-tron and pure electric models. By 2020, the company will start producing compact electric vehicles based on the Volkswagen Group’s MEB platform. From 2021, Audi will introduce electric models built on a new high-end platform developed with Porsche, signaling a significant step forward in its electrification journey.
At this year’s Frankfurt Motor Show, Audi unveiled the A8 e-tron, featuring wireless charging technology. This model combines a 3.0T turbocharged engine with an 8AT transmission, enhanced by an integrated motor for hybrid performance. Its 48V system stores energy in a lithium-ion battery pack, providing up to 50 km of electric range.
The wireless charging feature allows the vehicle to automatically connect to a charging base, offering a more convenient and futuristic charging experience. While infrastructure development is still needed, this innovation could shape the future of electric vehicle charging.
Beyond e-tron models, Audi has also introduced g-tron models powered by compressed natural gas, reducing CO2 emissions by up to 80% compared to traditional gasoline vehicles. At the Frankfurt Motor Show, Audi launched two g-tron variants—the A4 Avant g-tron and A5 Sportback g-tron—showcasing high efficiency and low emissions.
Industry experts predict that Audi will evolve into a full-fledged "electric company" within the next five to ten years, accelerating its goal of achieving complete electrification by 2030.
With the global automotive industry moving toward electrification, more manufacturers are setting ambitious visions for a fully electric future. In China, the "dual-integration" policy is driving the rapid adoption of new energy vehicles, creating a competitive and innovative market environment.
However, as the industry transitions, the advancement of new energy technologies remains a critical factor. As a leading luxury brand, Audi is poised to lead the new energy market with cutting-edge innovations in charging, digitalization, and autonomous driving. With its strong technological foundation and strategic vision, Audi is well-positioned to shape the future of the automotive industry.
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